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First, you will need an idea! It should be something relevant to your organization with a purpose. This could be where you see a need for a particular type of event, such as a fundraiser, general awareness, meeting or conference, personal event (such as an anniversary, birthday, or wedding), etc.

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What will the objective be? For a wedding, it’s fairly simple: for a couple to be married, involving a ceremony and reception that flow smoothly for their guests. For something like a meeting, the objective gets a little trickier; why are you holding this meeting, and what do you want the attendees to take away from this event? Read the rest of this entry »